First snow


Snow always gives pause for gentle reflection. This morning’s two centimetre whitewashing isn’t deep enough for a snow day and will be gone by mid afternoon. Overhead the clouds are already breaking with the promise of winter sun to grace a Victorian Saturday morning.

Today is not a writing day. Instead the snow has made it a gentle day of reflection to review what I’ve been doing this week regarding marketing and visibility. Yesterday was a day out checking bus routes for Sunday’s little trip over to Vancouver. Making sure the timing is viable, booking ahead on ferries etc. After travelling up and down the Saanich peninsula, Angie and I ended up downtown in the Bard and Banker, which has one of the best selections of single malts locally. Two pints of Innis and Gunn to lubricate the synapses and talk over what we thought we’d learned. Or at least what I thought I’d learned. Which are:

Things I’m trying to do: Raise my profile as a writer of science fiction. How am I trying to do it? Registering on as many of the book promotion sites as I feel able to regularly update. Putting out sample pieces. Linking my profile carefully back to this website and blog and other points of sale; ensuring people can find what they want in three clicks or less. Give them the opportunity to read samples and decide for themselves what they like, or not as the case may be. I’m also toying with the idea of doing my own sample readings. I went to drama school and did specialist voice training all those years ago, so maybe I should put what I learned about intonation and performance to good use.

Things I’m trying not to do: Making ‘friends’ with just about everyone who is visible online, then spamming their Twitter, LinkedIn and Facebook feeds with interminable promotional links saying “Read my book!” and little else. I don’t know about anyone else, but I find that a huge turn off. Even for mainstream productions, my feeling is that the bigger the hype, the less likely the advertised content is worth seeing.

Like many writers in real life, I’m not a hugely social person and have very few real friends. Which is something I’m very comfortable with. Why? I simply can’t keep track of everyone else while trying to juggle a universe or two in my head. It’s too easy to slip into cognitive overload. Which is why I don’t list my contact details and never respond to blind “Add me to your contacts” demands via Skype. Whenever I see those pop up my paranoia asserts itself: Who are you? Why do you want to talk to me? I’ve had too many low quality experiences with the slightly unhinged to be comfortable with random online socialising. Ask a pertinent question in the comments or on FaceBook; even if it’s a bit geeky I’ll do my best to respond promptly. Providing I’m within reach of my keyboard.

Bearing that in mind I’d like to make a small request regarding invitations on Facebook; I’m a man of limited funds and have not the resources to flit hither and thither. Victoria is fine. I’ll happily wander downtown if the conversation is worth my while (A cup of coffee will suffice, I’ll pay my own bus fare). Unfortunately I can’t afford a two thousand dollar round trip air fare and hotel bill for Europe. Not for a small meeting. Not on my sales. But it’s very flattering to be asked.

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Martyn K Jones

A writer who first trained as an Electrical Engineer, then fulfilled various roles within the computing industry. First published in 'SuperBike' magazine, 1978 under the pseudonym Harry Matthews. Since then has written and had published a wide variety of work; from PR copy in trade magazines to supernatural short stories and the occasional satirical article. Emigrated to Canada in 2007. Became a Canadian Citizen December 2014. Now branching out as a serious science fiction novelist.

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